Meta’s Instagram to Support NFTs

Meta's Instagram to change the way NFTs are marketed by permitting users to link their wallets to their account

Meta's Instagram NFTs
Instagram logo

NFTs from a number of the foremost popular blockchain networks for crypto art are coming to Meta’s Instagram. The social media outlet will announce the pilot test today, Monday.

Instagram, the social media powerhouse owned by Meta is planning non-fungible token (NFT) integrations for Ethereum, Polygon, Solana and Flow, according to reports. The listed networks host the overwhelming majority of trading in digital collectibles. But Ethereum and its Bored Apes are leading the way by market cap.

The pilot will feature a tiny low group of NFT aficionados based within the U.S. It wasn’t immediately clear whether Instagram would support NFTs from all four chains at launch.

Instagram intends to support widely used crypto wallets like MetaMask. twill be simple abd straightforward Integrating NFTs on the platform Plugging in their wallets, users are going to be able to prove NFT ownership, showcase them on their profiles and tag the creators who made them.

Meta’s Instagram won’t charge users for posting and sharing NFTs, as Twitter initially did for its hexagonal NFT profile pictures in January.
The decision likely spells a rush of latest cultural visibility for NFTs. Instagram has over one billion monthly active users; many of whom use the platform to market and sell their art.

Furthermore, the decision will definitely change the way NFT art is marketed. Because it will shift the focus of advertising from the marketplaces and leverage on Instagram’s vast user base.

Meta CEO Mark Zuckerberg teased the initiative in March without divulging much details.
The Financial Times previously reported that Meta would follow up its NFT pilot on Instagram with minting and group membership options on Facebook.


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